A Fashionista, An Unforgettable Beach, and a Purpose
If someone had told me that a beach would lead me to entrepreneurship, I would have laughed. But life is full of surprises, and today, this is the story I tell.
I just needed a trip.
The destination: Northeast Brazil, a true paradise.
Among so many options, I chose to spend a few days at Pipa Beach. And that's where everything changed.
The warm breeze, the sweet cashew, the shade of the palm trees, the sound of the waves, and a little shopping. My mind was floating between tranquility and inspiration. That's when I realized: I wasn't just taking a vacation. I was discovering a purpose.
A fashionista, an unforgettable beach, and a desire—to bring more color to the world! And that’s how Soul Pipa was born.
From Copacabana to the World
I’m a carioca, born in Rio de Janeiro, a city where the beach is a way of life and joy is in the people’s DNA. But my restless spirit took me far from home. I’ve lived in the U.S., Portugal, and India, and today, I call Germany my home. Each move brought me a new perspective, new lessons, and new ways of living.
With so many cultures within me, I no longer have a “typically Brazilian” way of being. But one thing never changed: my pursuit of authentic happiness, boldness, and the true expression of who I am.
Lately, I’ve noticed something that unsettles me as I walk through the streets. Everything seems monochrome. The dark winter, the fashion dominated by neutral tones—or even the absence of color.
Depression rates are rising every year, and maybe it’s not a coincidence. The world used to be more colorful. People used to be bolder with their cars, clothes, and home décor. Now, we are advancing technologically, but are we regressing in self-awareness?
Fashion That Inspires and Transforms
I have always been passionate about well-being. I was a yoga teacher, and over time, I realized that fashion can also be a way to promote emotional health.
The clothes we wear not only express our feelings but also have the power to change them. A vibrant color can brighten the day. A fitted dress can restore self-esteem. A bold outfit can awaken dormant confidence.
Soul Pipa was born to support women who want to feel beautiful, authentic, and happy. Women living in Germany who seek lightness, color, and designs that enhance their natural radiance.
Because we believe fashion is transformative. And that elegance and color can, indeed, go hand in hand.